October 31st, 2020
Posted in Packaging | Comments Off on Custom Printing: The Future of “Web to Pack”
Not that long ago (perhaps the 1990s to 2000), I remember sending out perfect-bound book printing jobs that took six weeks to produce and brochures that took five to seven (or even ten) days to print and deliver. That was the norm. Everything was analog (offset lithography). No one said the printers were slow because we had nothing digital to which we could compare the analog work schedules. Read the rest of this entry »
Posted in Packaging | Comments Off on Custom Printing: The Future of “Web to Pack”
October 27th, 2020
Posted in Direct Mail | Comments Off on Commercial Printing: A Thoughtful Approach to Direct Mail
By mid-morning I have upwards of sixty emails to read. In contrast, when I go out to my physical mailbox, I only find a few, well-designed mail pieces. In the first case, I do whatever I can to delete the emails without missing anything important. In the second case, I find it relaxing to look through the physical mail. Read the rest of this entry »
Posted in Direct Mail | Comments Off on Commercial Printing: A Thoughtful Approach to Direct Mail
October 23rd, 2020
Posted in Design | Comments Off on Creating and Publishing Coffee Table Books
If you are into self-publishing, then you understand why book specs are so important, especially when it comes to coffee table books. When we talk about coffee table books, they have to be vibrant and appealing. A picture speaks a thousand words, and a coffee table book must incorporate photographs and illustrations that are meant for casual reading. Coffee table books are placed on a coffee table at cafes, lounges, or homes so that visitors can go through them while they enjoy their coffee. Read the rest of this entry »
Posted in Design | Comments Off on Creating and Publishing Coffee Table Books
October 18th, 2020
Posted in Design | Comments Off on Custom Printing: Designing Mock-ups for Our Boss’s Tattoo
Photo purchased from … www.depositphotos.com
I usually like to limit my writing to subjects I know, understand, and/or have researched heavily. But earlier this week one of our bosses (my fiancee and I have multiple gigs we have cobbled together, including art therapy with the autistic, graphic design, writing, and commercial printing sales) asked us to help design her new tattoo. For free, obviously. She is our boss. She also needed it immediately. Read the rest of this entry »
Posted in Design | Comments Off on Custom Printing: Designing Mock-ups for Our Boss’s Tattoo
October 15th, 2020
Posted in Newspaper Printing | Comments Off on Catalog Printing: Newspapers Are a Different Breed
A few weeks ago I started a new print brokering project: an offset-printed adult-education print catalog for a local nonprofit. It’s a catalog of classes for people interested in various subjects for their own sake, just for the love of learning. Having been out of college for 40 years, I liked the idea. Read the rest of this entry »
Posted in Newspaper Printing | Comments Off on Catalog Printing: Newspapers Are a Different Breed
October 11th, 2020
Posted in PrintBuying | Comments Off on Commercial Printing: A Few Thoughts on Printing Trade Customs
Photo purchased from … www.depositphotos.com
Assumptions tend to get us into trouble, as much a part of human nature as they might be. And in the arena of commercial printing, this is no exception. Read the rest of this entry »
Posted in PrintBuying | Comments Off on Commercial Printing: A Few Thoughts on Printing Trade Customs
October 6th, 2020
Posted in Inks | Comments Off on Custom Printing: Random Thoughts on Selecting Inks
So, you’re ready to go to press. You’ve designed your print book, poster, or brochure, and chosen your paper stock. What about ink? Any ink will do. Right? Not by a long shot. You have more options than you could ever imagine. Read the rest of this entry »
Posted in Inks | Comments Off on Custom Printing: Random Thoughts on Selecting Inks
October 5th, 2020
Posted in Printing | 2 Comments »
One of the most economical ways of marketing any business is with the use of flyers, which are one or two page documents in colored prints. The main idea behind using flyer printing services is to attract customers through attractive pictures, colors and text. A lot of emphasis is given to the layout, which is then given form with the efforts of the printing company. Read the rest of this entry »
Posted in Printing | 2 Comments »
October 5th, 2020
Posted in Printing | Comments Off on How to Get Personalized Items Through Custom Printing Services
Irrespective of whether you have books, postcards or rack projects to be printed, you will require the services of a reputed printing company. Printing companies now provide their services online, making it really simple for clients to contact them. These days, you can get in touch with a suitable printing coordinator who shares your requirement with global print firms. Based on the nature of the print job, companies send their price quotes back to the coordinator, leaving you to pick one of them. To get quotes for these custom printing services, you will not have to pay a penny. Read the rest of this entry »
Posted in Printing | Comments Off on How to Get Personalized Items Through Custom Printing Services
October 5th, 2020
Posted in Brochure Printing | Comments Off on Grow Your Business Through Brochure Printing
Do you need to get brochures and other marketing materials printed for your company? This will always be a long term requirement and so the contract must be struck with a highly reputed printing company. The company that provides brochure printing services must always give importance to quality. At the same time, it must be abreast with the latest in printing trends. Such print companies will continue to survive because print still appeals to a larger audience as compared to digital marketing. Read the rest of this entry »
Posted in Brochure Printing | Comments Off on Grow Your Business Through Brochure Printing