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Printing Industry Exchange ( is pleased to have Steven Waxman writing and managing the Printing Industry Blog. As a printing consultant, Steven teaches corporations how to save money buying printing, brokers printing services, and teaches prepress techniques. Steven has been in the printing industry for thirty-three years working as a writer, editor, print buyer, photographer, graphic designer, art director, and production manager.

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The Printing Industry Exchange (PIE) staff are experienced individuals within the printing industry that are dedicated to helping and maintaining a high standard of ethics in this business. We are a privately owned company with principals in the business having a combined total of 103 years experience in the printing industry.

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Archive for the ‘Box Printing’ Category

Custom Printing: Buying Just One Prototype of a Presentation Binder

Monday, January 17th, 2022

Photo purchased from …

I remember learning the concept of a “one-off.” Since I was used to ordering 60,000+ copies of a print book job back in the ‘90s as an art director of a nonprofit government education organization, I couldn’t quite wrap my brain around producing only one copy of anything. (more…)

Custom Printing: “Unboxing” the Subscription Box

Monday, October 25th, 2021

Photo purchased from …

Marketers are geniuses. They have tapped into our innate desire to open pretty boxes. What subscription box (in fact, what opportunity to open any box) doesn’t bring back memories of Christmas morning, Chanukah, birthdays, and weddings? Something deep in the human brain just flips. Marketers understand. Now they own this experience. (more…)

Custom Printing: A Box of Chocolate-Covered Strawberries

Tuesday, November 26th, 2019

One of the few benefits of having been in the hospital, aside from supportive comments like, “You’re still alive,” is the occasional gift of food. I am a creature who runs on its stomach, so I was pleased to receive a box of chocolate-covered strawberries, a sinfully delicious treat I had not heretofore sampled. (more…)

Custom Printing: Anatomy of a Product Packaging Box

Wednesday, September 6th, 2017

When going through some piles of paper in the house, I came upon an unfolded tea box my fiancee had disassembled. Flat and all misshapen, with tabs jutting out in all directions, it looked like a curiosity to me. After all, I had seen it months before as a three-dimensional solid and as a product, in some ways more real as a box than as a collection of tea bags (since I buy the groceries but don’t drink tea very often). (more…)

Custom Printing: Shoe Boxes as Promotional Art

Wednesday, March 22nd, 2017

My fiancee and I stopped at a local upscale outlet store this week, a number of times, to collect designer shoe boxes for our autistic students. In art therapy we have been creating small shadow boxes (also known as dioramas), or miniature rooms decorated for Halloween. We’ve had our autistic members combine miniature skeletons (some wrapped as mummies), gauze, paint, Halloween stickers, and any other sculptural elements we could find. (more…)

Custom Printing: A Primer on Corrugated Boxes

Thursday, December 8th, 2016

A client of mine is printing a 6” x 9” perfect-bound textbook with a press run of 3,000. But this article isn’t about her print book. It’s about the cartons in which her books will ship. (more…)

Custom Printing: Box Manufacturing

Monday, July 27th, 2015

A commercial printing client of mine just received her job, which consisted of twelve short, saddle-stitched print books in a box. The books are 6” x 9” in format with four-color covers, and the slip case box they fit in is a four-color press sheet laminated to corrugated board. (more…)

Book Printing: Producing a Boxed Set of Books

Friday, May 29th, 2015

A print brokering client of mine is preparing art for a boxed set of textbooks. The set comprises four original print books with three copies of each placed within a corrugated box sleeve. What makes this particularly interesting is that neither my client nor I produce boxes every day. So it’s a bit of a novelty and a challenge. (more…)

Custom Box Printing: Effective Toothpaste Carton Design

Monday, July 22nd, 2013

My fiancee just brought home a toothpaste box, and I said, “Wow. I want that.” That’s effective marketing. It was a deep gut reaction based on an instant bond with the branding. It preceded any interaction with the product. In fact I haven’t tried the toothpaste yet, although I think I know how it will taste. (more…)

Commercial Printing: High-End Packaging Reflects Artistry and Luxury

Friday, June 22nd, 2012

I’d like to describe the packaging of a straightening iron my fiancee just bought. Perhaps “gush about it” is a better phrase, since this box really impressed me in its design and custom printing work. (more…)


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