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Printing Industry Exchange (printindustry.com) is pleased to have Steven Waxman writing and managing the Printing Industry Blog. As a printing consultant, Steven teaches corporations how to save money buying printing, brokers printing services, and teaches prepress techniques. Steven has been in the printing industry for thirty-three years working as a writer, editor, print buyer, photographer, graphic designer, art director, and production manager.

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The Printing Industry Exchange (PIE) staff are experienced individuals within the printing industry that are dedicated to helping and maintaining a high standard of ethics in this business. We are a privately owned company with principals in the business having a combined total of 103 years experience in the printing industry.

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Blog Articles for PrintIndustry.com

Archive for the ‘Envelope Printing’ Category

Custom Printing: What’s in an Outgoing Envelope?

Thursday, June 30th, 2022

Photo purchased from … www.depositphotos.com

My fiancee received an official-looking package yesterday. It was a heavy brown chipboard envelope with a First Class Presort indicia and numerous barcodes. Boy did it look serious. It was the thickness of the envelopes that contain important photo prints, deeds, and diplomas. It had gravitas. (more…)

Commercial Printing: Tips for Printing Envelopes

Tuesday, April 14th, 2020

I think most people would agree that in the realm of custom printing, envelopes are decidedly not sexy. That said, I’d actually like to disagree.

I recently came upon an old handbook on printing paper from the 1980s, which in fact includes a wealth of information that is just as pertinent now as it was when I started my career in commercial printing. It’s called Walden’s Handbook for Salespeople and Buyers of Printing Paper (published by the Walden-Mott Corporation). If you ask your printer or paper supplier, I’m sure you can get a comparable (but current) text. What makes this such a good print book is that it focuses only on paper and related subjects, unlike most textbooks on graphic design and printing that don’t have this depth in this one subject. (more…)

Envelope Printing: A Few Thoughts to Get You Started

Wednesday, November 1st, 2017

If you’re a marketing executive or designer of marketing materials, you know that almost nothing of importance gets to your prospective clients without an OGE (outgoing envelope). In many cases, nothing gets back to you without a business reply envelope (BRE). The only exception I can think of, other than marketing collateral passed out at conventions, is the postcard, since this workhorse of modern marketing travels unencumbered (without an envelope). (more…)

Custom Printing: An Envelope Printing-Error Update

Thursday, May 21st, 2015

A few PIE Blog posts ago I mentioned some corporate identity materials I had brokered for a commercial printing client. Or, rather, for her client, since she is a designer. (more…)

Envelope Printing: “In Your Face” Design Just Works

Friday, June 7th, 2013

In my hand I’m holding an envelope. It’s not just any envelope. It’s pink, or, rather, magenta. Actually I think it’s fluorescent magenta, which is even better. Sappi Fine Paper of North America sent this to me as the OGE (outgoing envelope) for a paper promotion called “Ideas That Matter.” All type is reversed out of the bright background on this 9.5” x 13” carrier envelope, as is the address block (so all postal information and the Intelligent Mail barcode are readable by the OCR equipment at the Post Office). (more…)

Envelope Printing: Window Options for Envelopes

Monday, April 22nd, 2013

I’ve been receiving a lot of direct mail custom envelopes with large windows recently, and I’m intrigued. The windows run almost from one side of the envelope to the other. Compared to the small address windows I’m used to, these look like plate-glass windows. (more…)

Envelope Printing: Standard Envelopes Need Not Be Boring

Friday, March 8th, 2013

Many months ago in a PIE Blog article, I listed a number of envelope printing options. I focused on paper weight (the thickness of the custom envelopes you might choose for a business letter vs. a formal invitation, for instance) and on how to leave enough space for the enclosure without needing to print and convert an odd-sized envelope for a premium price. (That is, you should choose a standard envelope printing size first and then create a slightly smaller enclosure that will fit. If you design the insert first, you may need a custom-made envelope to fit your piece.) (more…)

Stationery Package Printing: Effective Self-Promotion

Thursday, September 20th, 2012

In the last blog I noted that refrigerator magnets are miniature billboards. I’d say the same thing about business cards. In fact, I feel very strongly that every piece of printed material you produce is an advertisement for your services. (more…)

Custom Printing: A Wedding Package Case Study

Tuesday, April 10th, 2012

A client came to me with a three-element wedding package. Interestingly enough, it had been designed through an on-line print design vendor to be sent to my client for final offset or digital custom printing. (more…)

Envelope Printing: Choose Standard Sizes to Save Money

Friday, September 16th, 2011

I found about 75 beautifully printed fold-over cards on good quality cover stock at a discount store this weekend. Unfortunately all the flaps of the custom envelopes had stuck to the envelopes. So I had perfectly good cards and no way to send them to clients. (more…)

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Envelope Printers, Manufacturers
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