Printing Companies
  1. About Printing Industry
  2. Printing Services
  3. Print Buyers
  4. Printing Resources
  5. Classified Ads
  6. Printing Glossary
  7. Printing Newsletters
  8. Contact Print Industry
Who We Are

Printing Industry Exchange ( is pleased to have Steven Waxman writing and managing the Printing Industry Blog. As a printing consultant, Steven teaches corporations how to save money buying printing, brokers printing services, and teaches prepress techniques. Steven has been in the printing industry for thirty-three years working as a writer, editor, print buyer, photographer, graphic designer, art director, and production manager.

Need a Printing Quote from multiple printers? click here.

Are you a Printing Company interested in joining our service? click here.

The Printing Industry Exchange (PIE) staff are experienced individuals within the printing industry that are dedicated to helping and maintaining a high standard of ethics in this business. We are a privately owned company with principals in the business having a combined total of 103 years experience in the printing industry.

PIE's staff is here to help the print buyer find competitive pricing and the right printer to do their job, and also to help the printing companies increase their revenues by providing numerous leads they can quote on and potentially get new business.

This is a free service to the print buyer. All you do is find the appropriate bid request form, fill it out, and it is emailed out to the printing companies who do that type of printing work. The printers best qualified to do your job, will email you pricing and if you decide to print your job through one of these print vendors, you contact them directly.

We have kept the PIE system simple -- we get a monthly fee from the commercial printers who belong to our service. Once the bid request is submitted, all interactions are between the print buyers and the printers.

We are here to help, you can contact us by email at

Blog Articles for

Archive for June, 2016

Book Printing: I’m Thrilled with the Printed Samples

Friday, June 24th, 2016

A few weeks ago a client of mine took delivery of a short run of case-bound books. I didn’t get mine until today, and I was thrilled with the results. Particularly since I was using a new printer in the Midwest that had been courting me for over a year. I had liked the pricing and samples, but this was my client’s work. It had to look great. The printed sample made me glad I had chosen this book printer.

Backstory on the Print Book

To provide some context for the printed sample, let me describe the product. It was a 650-copy print run of a 536-page, 8.5” x 10.875” case-bound textbook. In prior years the job had been the same length but the press run had been over 1,000 copies. Unfortunately, the prior year’s vendor needed to print 1,000 or more copies to make its heatset web press profitable, so I was on my own to find a digital book printer. Fortunately, I was able to do so.

Now the prior year’s printer could have produced the book digitally, but it would have potentially cost more. Also, the prior year’s printer offered only limited binding capabilities. The binding would have been subcontracted, and the options for binder’s cover cloth would have meant not matching the prior year’s book. This was not an option, since my client’s clients had been purchasing issues of the textbook year after year for some time. A lesser quality binding would have diminished the overall quality of the job. Furthermore, my client’s clients paid a handsome price for the print book year after year, so the quality and especially the consistency of the books with prior years’ editions were non-negotiable.

The New Printer

The new book printer had provided an estimate slightly lower than the prior year’s price for an offset-printed book. For a book of this length (albeit one with a low press run), this was surprising. When I learned that the printer had in-house case binding capabilities, I understood the low price.

(As a point of information, most book printers cannot do their own case binding. They don’t have the volume of work to justify the cost of the equipment. So outsourcing is a necessity, and this can drive up prices and lengthen production schedules.)

Furthermore, this printer was in a geographic area with a lower overall cost of living (when compared to my own and my client’s). Therefore the printer could offer lower prices than many other vendors.

In addition, having in-house case binding capabilities made a huge difference. The schedule and pricing were especially attractive, and the book printer could provide more options than the much larger book printer I had sent the job to in prior years.

The printer was able to offer the same Arrestox B deep green book binding cloth with Rainbow Oatmeal flyleafs and endsheets. (Basically this means the cover cloth and the color, texture, and speckled finish of the endsheets were exactly what had been used for prior offset-printed editions. Had the prior year’s vendor done such a short, digital press run of this year’s book, the cover cloth and endsheet material would have been more generic and would not have matched prior editions of the book.)

The new book printer was also able to foil stamp the covers in-house (approximately 30 square inches over the front and back cover and spine).

What Was Missing?

Of course, nothing is perfect. I can live with that. In this case, the new book printer was unable to offer headbands and footbands (the little cloth attachments that give color to the binding where the stacked press signatures come together at the spine). This was a nicety, not a deal breaker. In addition, the print book was square backed and tight-backed (unlike prior editions). That is, the spine of the book was not rounded, and there was no opening between the folds of the book signatures and the spine when the book was open on the table (allowing the book to lie flat more easily). Again, this was noticeable but not a deal breaker. Only an experienced printer or bookbinder would see the difference, and the overall look was not “wrong,” just different.

How Was It Done?

Due to the short length of the press run (650 books), even though the book was a long one (536 pages plus cover), the job lent itself to digital laser printing (electrophotography) rather than either sheetfed or web-fed offset printing. Upon receipt of the book, however, I did ask the vendor what equipment had been used (I have not yet heard back). The book printer’s website unfortunately did not have an equipment list. Presumably it was a high-quality press like an HP Indigo. I was pleased with the consistency of the printed area screens and the quality of the halftones. (I didn’t see banding or artifacts in the screens.)

For such a short press run, I assume a table-top binder had been used for the case-binding work, although I may be wrong. In most cases this would be far too short a run for a large, production-quality case-binding set up.

Regarding the 4-color dust jacket, I’m not quite sure how it was printed. Under a loupe I see what looks like the traditional rosettes of offset halftone work. This would actually make sense. A 650-copy press run of a single sheet (the dust jacket) would not be cost prohibitive, and it would be slightly better than even the highest quality digital printing. Moreover, the image size for most of the higher-end digital presses is still close to or slightly above 12” x 18”. Since the spine was close to 2”, this would have left no room for the front and back covers and spine plus flaps plus bleeds. I asked the printer and haven’t heard back yet, but I won’t be surprised to learn that it had been offset printed. (If it had been printed digitally, the size of the press sheet would have required one of the largest sized digital presses.)

What You Can Learn

  1. First and foremost, if you are doing case binding, or even perfect binding, try to find a vendor that can do the work in-house. In many cases this won’t be possible, and it need not be a deal breaker, but your turn-around time and the cost of your product will benefit from this in-house equipment if you can find it. In fact, being open to vendors outside your immediate geographic area is a good way to find printers with in-house case binding.
  2. Be aware that digital printing often does not come with all the options available for an offset-printing run (no rounded spine, in my case). Think about what you do and don’t really need. A book printer with in-house binding will probably give you more options.
  3. Always ask for printed samples.
  4. Consider vendors outside your immediate geographical area, but also factor in the cost of freight. Books are heavy and cost a lot to transport.

Custom Printing: Address Delivery Requirements Early

Tuesday, June 21st, 2016

I’m helping a commercial printing client of mine produce an 88-page-plus-cover perfect bound book of poems. It’s gratifying to assist in the creation of a literary work in a world where we seldom have time to pause and reflect.

The final details, prior to submission of InDesign files, have included such items as my client’s transferring funds to the book printer (to cover the paper purchase), confirming the book length and press run, and getting my client to think about delivery.

Delivery is usually not a concrete enough concept at this early stage, but it still helps to get my clients thinking early, since it will be all too real in about a month. Today I found a delivery manifest from a book printed for the same client about a year ago. I’m using it as a starting point. It actually raised some interesting issues I wanted to share with you.

Structure of the Delivery Form

When you think of the number of cartons needed for a 1,500-copy, or 10,000-copy run of a paperback book, it starts to make sense why you should draft a detailed delivery manifest. An error can require a lot of physical labor to fix.

In creating this delivery manifest the first items I added were the following four headings: “Number of Copies,” “Destination,” “Carrier,” and “Due Date.”

Number of Copies

Among other things, I made sure all of the deliveries added up to the total press run, no more, no less. You laugh, perhaps, but it’s easy to make a mistake here. This also forces you to think about the books (or other printed products) as complete, individual units. Prior to this, they may have been a collection of specifications including page counts, page sizes, paper choices, etc. Now they are individual units, and their distribution must be accurate.


Destination is a more complex item. Here I put not only the complete street address but also names and phone numbers of people responsible for taking delivery of the job. In many cases these contact people will need to know the delivery date and time prior to the truck’s arrival (by a certain number of hours or days).


In some cases the printer will want to deliver the print books. In other cases, the printer will want to hire a separate carrier to deliver them. For my particular client, based on the location of the printer, the fulfillment house (rather than the printer) will drive to the printer’s factory, pick up the books, and drive back to the fulfillment house. It pays to spell all of this out on the delivery form. (It keeps you focused on the details of all of the deliveries, and it provides a single document that all participants in the production and distribution process can refer to—repeatedly.)

I also like to give the book printer the option of choosing the best way to deliver the job instead of making this decision myself. This is particularly true if the printer is far away geographically. No one knows better than the printer’s customer service representative which local trucking companies are the best, what their routes are, and how the job has been prepared (i.e., the number of cartons and whether the job will require a full truckload or an LTL—less than truckload—delivery). If this sounds complicated, what it really means is that the customer service representative can get the best deals, so it’s prudent to let her or him do the research. Just make sure he or she lets you know the options.

Mostly, the choice of carrier will depend on the delivery location, due date, and number of cartons and/or skids of print books (or other printed products).

Due Date

If you look closely at a printer’s estimate, you’ll see that some printers include the date shipped while others include the date delivered. Your main concern will be when the completed job will arrive at your warehouse. So make sure you discuss the due date early and include it on the delivery form, where all participants can see it. In most cases, the fulfillment houses, warehouses, etc., will want sufficient notice as to the window of time in which the delivery will occur.

Extra Information

I always ask all of the freight carriers for their own specific packing instructions. These can include the following:

  1. Fulfillment houses may want all print books to have specific barcodes that display the U.S. price and ISBN.
  2. Warehouses and fulfillment houses may want the book cartons to be marked with the book’s title, ISBN, carton quantity, and carton weight in both readable and barcode formats.
  3. Warehouses may want shipments to be accompanied by a packing slip that indicates the quantity by title, the number of cartons on each pallet, and the number of pallets. They may want the packing slip attached to the pallet or inside an accessible carton marked “packing slip enclosed.”
  4. They may require shipments of more than a limited number of (for example, 10) cartons or a certain number of (for example, 300) pounds to be palletized and shipped by truck to avoid rough handling and potential damage. They may also require that pallets not be double-stacked in the truck.
  5. Warehouses and fulfillment houses may stipulate that shipping charges for books are the responsibility of the publisher, and that all shipments must be sent prepaid.
  6. They may have requirements for the size of the assembled pallet (for instance, 40″ x 48″ x 48″ high).

It is wise to do everything these warehouses and fulfillment houses request in order to ensure accurate shipment of the proper number of books, undamaged in transit, and accurately accounted for throughout the delivery process, the inventory, and the pack-and-ship fulfillment process.

What You Can Learn from This Case Study

The best thing you can learn is to be precise, comprehensive, and accurate. Once you have a delivery form like this, you essentially have a contract. All participants at your place of business (in marketing, new product development, etc.), as well as the printer and the distribution facility will have a physical document to which they can refer, and which they can amend if necessary.

Custom Printing: 3 News Items for the New Year

Thursday, June 16th, 2016

I’m writing this blog post on New Year’s Day. Therefore, it seems fitting to discuss some new trends I’ve been reading about. It will be interesting to see how these come to fruition in the coming year.

Print Books Are Making a Comeback

A long-time associate and friend recently brought to my attention an article on the resurgence of print books. As a commercial printing broker, I was particularly glad to see it.

A 12/19/15 article published in Quartz ( and written by Amy X. Wang (entitled “Against all odds, print books are on the rise again in the US”) notes that “At least in the US, sales of physical books have experienced a renewed surge of interest, according to Nielsen BookScan, a data provider that collects data on roughly 85% of the print market.”

According to Wang, the Nielsen BookScan notes that in 2014 559 million print books were sold, and then in 2015 this number rose to 571 million. Apparently readers are buying print books by online celebrities, adult coloring books, and paperback and hardback copies of certain noteworthy titles that have already been released as e-books.

At the same time, according to Wang’s article (and supported by a PEW Research Center study), people are buying fewer e-readers (and therefore presumably fewer e-books).

What this means to me is that print books offer something e-books cannot replicate—a physical presence. Book-lovers have written on- and off-line for years that the tactile experience of the physical, print book makes a difference to the reader. I’ve wanted to believe this. I’ve believed it for myself based on my own preferences. Now it’s gratifying to see the love of the printed book reflected in both online and off-line surveys.

I don’t think e-books will disappear. Nor should they. There are things I prefer to read online, and there are other things I want to read on paper. Having access to both means being able to choose the appropriate medium for the occasion. I love books. It’s good to know I’m not alone.

Apple Enters the 3-D Printing Arena

The same friend and colleague sent me another article about Apple, entitled “Apple Patent Application Reveals 3-D Printer Plans” (12/29/15, from Print+Promo, and written by Brendan Menapace).

Apple is entering the 3-D printing arena (also called additive manufacturing), having submitted plans for a patent in May 2014.

According to Menapace’s article, “The proposed printer would use fused deposition modeling (FDM), which involves a thermoplastic filament heated to its melting point and pushed out layer by layer to create the 3-D object.”

(In simpler terms, this is akin to inkjet printing insofar as the printing substance comes out of a nozzle, but unlike inkjet printing, 3-D printing builds up multiple layers of plastic to create the finished product.)

What makes Apple’s proposed printer different is that it colors the extruded plastic as the three-dimensional product is printed. One print head dispenses the plastic to form the item, while the other print head adds coloration. Most other 3-D printers add color after the printing stage. (Apple has also submitted plans for this kind of 3-D printer.) According to Menapace’s article, “There are a few others that can produce multicolored products, such as the Cube Pro and Dreammaker Overlord, but coloring the item as it prints would be a new addition to the industry’s technology.”

Having read this, I now see two important trends reflected in Apple’s plans. First of all, Apple produces products for consumers. It’s target audience is “regular people,” not businesses. Moreover, Apple has built a reputation upon making technology user friendly. My guess is that Apple’s new printer will be expensive but not unaffordable. It will also be easy to use.

Moreover (unless the product is altered before coming to market), since Apple’s 3-D printer will produce the item in the actual final colors, this will be a giant leap beyond other 3-D printers that may use colored materials for extrusion but that may still need to add the final, precise coloration at the end of the process. Apple’s products will come out of the printer looking lifelike. This will be a game changer.

Textile Printing Will Be Big

I just read two predictions for 2016 by Andy Wilson, joint managing director of PressOn, as published in PrintWeek on 01/01/16.

First off, Wilson has seen a trend this year toward longer digital press runs. According to Wilson, “We’re chipping away more quickly and getting more of a market share using digital print against more traditional methods. For example, we’ve seen bigger jobs coming though here that would’ve gone screen printing before.”

In addition, when asked by PrintWeek, “What do you think will represent the single biggest opportunity for printers in 2016 and why?” he replied that “There is a lot of interesting new technology in that fabric printing market. I think that market is going to open up for a lot more of us that haven’t previously specialized in dye sub.”

My take-away from the first comment is that digital commercial printing is becoming efficient at longer runs (and offset, based on my reading elsewhere, is becoming cost-effective at shorter runs). This will provide a number of options to print buyers. In addition, sheet sizes for digital presses are getting larger, allowing more options in imposition (and the printing of larger-format projects).

My take-away from the second comment by Wilson is that textile printing will be a huge market. People want immediate printing, shorter press runs, and the kind of variety and personalization you can’t get with custom screen printing. Going forward, I think digital printing will gradually erode the screen printing base in textiles.

Custom Printing: Drupa’s Focus on Industrial Printing

Thursday, June 9th, 2016

I’ve been reading a lot about industrial printing recently. I’ve seen an expansion of printing over the last several years, growing beyond its traditional role in publications and marketing toward a greater role in functional or industrial decoration.

For instance, when you look at the keyboard of your computer, you see letters, numbers, and other symbols that make it easier for you to communicate with the computer but that are not in themselves decorative, educational, or persuasive. Yet they are nevertheless printing.

If you open your computer, you will see all the printed circuitry through which your computer sends electrons as it functions. When I was a teenager and pursuing my hobby of electronics, we made printed circuits by hand with etching baths (acid, essentially), and block-out solutions you could apply with a pen. The solution would keep the acid from biting through the underlying metal, leaving a pathwork of metal that became the base of the printed circuits (a process akin to fine arts etching). Now this is all done digitally, and the inkjet printing devices that produce the printed circuit boards are still doing a type of printing.

Or look through any home décor establishment, and you will see all manner of tiles and wall-covering materials that have been inkjet printed or dye sub printed with special industrial equipment. And all of this is still printing.

Enter drupa, the Printing Super-Tradeshow

What has piqued my interest is that the main printing trade show, drupa, to be held from 5/31 to 6/10 in Dusseldorf, Germany, will focus specifically on this aspect of printing: items and processes made to be functional first, and decorative second.

To quote from an article I just read about drupa 2016, “a strong focus at drupa 2016 will be the advances in industrial printing, specifically packaging, glass, textile, ceramics, flooring, laminates, wood, wallcovering and decorative printing, as well as printed electronics” (“drupa 2016 to Highlight Advances in Industrial Printing and Printed Electronics During Show,” source: Messe Dusseldorf North America, 1/22/16).

New Technological Advances and Their Implications

The article goes on to say that “packaging production and industrial printing applications are recognized today as growth markets.” (Werner Dornscheidt, president and CEO of Messe Dusseldorf). Considering the “death of print” meme circulating through the media during the last few years, it is encouraging to see that the markets for packaging (which is in itself functional because it contains and protects, as well as advertises, consumer products) and industrial building materials (enhanced by digital printing technology) are growing. This flies in the face of the “death of print” naysayers. It also provides opportunities for advancements in custom printing technology (for instance, finding the best ways to print on a flooring tile and then bake in the pigment so time, exposure to the elements, and foot traffic won’t wear it away).

“drupa 2016 to Highlight Advances in Industrial Printing and Printed Electronics During Show” notes InfoTrends figures showing that “worldwide mass-production of decorative products accounted for just under half a trillion dollars in manufactured goods in flat glass, ceramic tiles, flooring/laminates, textile and wall coverings.”

With the improvements in dye sublimation fabric printing and inkjet direct to fabric printing it is easy to see how consumer demand is driving new developments in this custom printing technology. In addition, the growing desire for bespoke solutions (one-off print jobs) ideally positions the new digital technologies for mass-customization of interior design work.

Furthermore, although it’s not clear yet exactly how this will play out, additive manufacturing advances (3D custom printing) have allowed interior designers (as well as fashion designers) to add 3D components to their printed products.

What You Can Take Away from Messe Dusseldorf North America’s Article on drupa

  1. All of these functional printing opportunities existed before the advent of digital printing. The products were just produced using analog technology, such as offset, gravure, flexography, and custom screen printing.
  2. Producing these functional print jobs with analog technology required long press runs to make the work cost-effective.
  3. Now, with the rapid growth of digital printing, it has become economically feasible to create as few as one copy of a tile, window drape, bedspread, or printed glass window.
  4. As designers and print buyers, it behooves you to widen your definition of commercial printing. There are multiple opportunities beyond designing and producing print books, posters, brochures, and signage.
  5. The confluence of 3D printing advances, an increased interest in functional printing, and digital printing in general may forever change the paradigm of consumer buying. Instead of going to a manufacturer or retailer, you may just download a file, 3D print a physical object, and decorate or customize it with your own in-house custom printing equipment.

Recent Posts


Read and subscribe to our newsletter!

Printing Services include all print categories listed below & more!
4-color Catalogs
Affordable Brochures: Pricing
Affordable Flyers
Book Binding Types and Printing Services
Book Print Services
Booklet, Catalog, Window Envelopes
Brochures: Promotional, Marketing
Bumper Stickers
Business Cards
Business Stationery and Envelopes
Catalog Printers
Cheap Brochures
Color, B&W Catalogs
Color Brochure Printers
Color Postcards
Commercial Book Printers
Commercial Catalog Printing
Custom Decals
Custom Labels
Custom Posters Printers
Custom Stickers, Product Labels
Custom T-shirt Prices
Decals, Labels, Stickers: Vinyl, Clear
Digital, On-Demand Books Prices
Digital Poster, Large Format Prints
Discount Brochures, Flyers Vendors
Envelope Printers, Manufacturers
Label, Sticker, Decal Companies
Letterhead, Stationary, Stationery
Magazine Publication Quotes
Monthly Newsletter Pricing
Newsletter, Flyer Printers
Newspaper Printing, Tabloid Printers
Online Book Price Quotes
Paperback Book Printers
Postcard Printers
Post Card Mailing Service
Postcards, Rackcards
Postcard Printers & Mailing Services
Post Card Direct Mail Service
Poster, Large Format Projects
Posters (Maps, Events, Conferences)
Print Custom TShirts
Screen Print Cards, Shirts
Shortrun Book Printers
Tabloid, Newsprint, Newspapers
T-shirts: Custom Printed Shirts
Tshirt Screen Printers
Printing Industry Exchange, LLC, P.O. Box 394, Bluffton, SC 29910
©2019 Printing Industry Exchange, LLC - All rights reserved