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Printing Industry Exchange ( is pleased to have Steven Waxman writing and managing the Printing Industry Blog. As a printing consultant, Steven teaches corporations how to save money buying printing, brokers printing services, and teaches prepress techniques. Steven has been in the printing industry for thirty-three years working as a writer, editor, print buyer, photographer, graphic designer, art director, and production manager.

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Archive for August, 2011

Book Printing: Working with Your Printer to Correct Problems (Revisited)

Saturday, August 27th, 2011

I recently wrote a blog entry about a client who had produced a short, saddle-stitched booklet with an uncoated “Sand” (essentially beige) cover stock and white text stock. Things hadn’t gone as well as expected between the book printer and the client. (more…)

Large Format Printing Expands Options for Fine Artists

Thursday, August 25th, 2011

Digital large format printing has taken an increasingly prominent role in the fine arts.

I was both pleased and a bit surprised to see at a recent art league show in Rehoboth, Delaware, just how much of a foothold inkjet printing has taken in the market for fine art prints. It is also becoming accepted as a valid artistic tool by the artists themselves. (more…)

Online Printing Services: Book Printing Options for Proofing- Hard-Copy vs. Remote Virtual Proof

Monday, August 22nd, 2011

A client recently contacted me regarding a book printing job, a perfect-bound textbook for high school students. The 312-page book has black-only ink for the text, while the cover is 4-color plus one PMS ink. The online printing company manufacturing this book for my client has recently installed a new virtual proofing system called Rampage Remote. (more…)

Book Printing with Digital Printing Companies: Holding Detail in Highlights and Shadows

Thursday, August 18th, 2011

A client of mine is preparing a high school textbook for custom printing with an online printing company. The layout is complete, and she has turned her attention to adjusting the cover and text photos. Today she asked for the “dot range” the business printing provider could hold on press. (more…)

Brochure Printing: From Paste-up to Computer Design

Monday, August 15th, 2011

A colleague who started designing art files for book printing a few years ago asked me to distinguish between layout and paste-up. The question brought to mind all of the changes in the field of design and custom printing over the 34 years I have been in the business. I’ll provide an answer for the question my colleague asked, but I will go further to mention some of the other changes I have witnessed. (more…)

Screen Printing with an Online Printing Company: Print on Almost Anything

Wednesday, August 10th, 2011

At some point in your schooling, maybe even in grade school, you probably did some screen printing. Maybe in art class. Using a frame with a stretched nylon screen, perhaps not as fine a mesh as a stocking, you used a squeegie to force printing ink through a stencil attached to the screen and onto the paper below. It’s a simple process, and essentially the same as commercial silkscreen (also known as screen printing or serigraphy). (more…)

Sticker Printing and Label Printing: More Options Than You Might Think

Friday, August 5th, 2011

What do you need to know about printing custom stickers? It seems this would be a fairly straightforward genre of printing, but there are actually a number of things to consider when buying custom stickers (or labels). (more…)

Book Printing with Online Printing Companies: How to Settle a Dispute So Everyone Wins

Friday, August 5th, 2011

No matter how long you’ve been buying custom printing servcies from online printing companies the time will come when something goes wrong. Online printing companies are staffed with human beings, who are fallible, so from time to time it will become necessary to work through a difficult job, to find a solution the digital printing service can provide that will satisfy your needs. (more…)

Large Format Printing and Poster Printing: Avoiding Mechanical Ghosting

Monday, August 1st, 2011

Here’s a trick I once saw at a business printing vendor who was doing large format poster printing for a client of mine. The job in question was a process color poster with a heavy coverage PMS border around a central, full-color image. After having problems with mechanical ghosting, the custom printing service tilted the entire poster on the press sheet. I’d never seen this before; nor have I seen it since. And I’m sure it made for challenges on the trimming equipment. (more…)


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