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Printing Industry Exchange (printindustry.com) is pleased to have Steven Waxman writing and managing the Printing Industry Blog. As a printing consultant, Steven teaches corporations how to save money buying printing, brokers printing services, and teaches prepress techniques. Steven has been in the printing industry for thirty-three years working as a writer, editor, print buyer, photographer, graphic designer, art director, and production manager.

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The Printing Industry Exchange (PIE) staff are experienced individuals within the printing industry that are dedicated to helping and maintaining a high standard of ethics in this business. We are a privately owned company with principals in the business having a combined total of 103 years experience in the printing industry.

PIE's staff is here to help the print buyer find competitive pricing and the right printer to do their job, and also to help the printing companies increase their revenues by providing numerous leads they can quote on and potentially get new business.

This is a free service to the print buyer. All you do is find the appropriate bid request form, fill it out, and it is emailed out to the printing companies who do that type of printing work. The printers best qualified to do your job, will email you pricing and if you decide to print your job through one of these print vendors, you contact them directly.

We have kept the PIE system simple -- we get a monthly fee from the commercial printers who belong to our service. Once the bid request is submitted, all interactions are between the print buyers and the printers.

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Blog Articles for PrintIndustry.com

Archive for the ‘Promotional Products’ Category

Custom Printing: The Power of Promotional Items or Tchotchkes

Tuesday, May 31st, 2022

Photo purchased from … www.depositphotos.com

About twenty years ago I was given a foam-rubber BlackBerry. It was a Congressional Quarterly promotional item (also known as a “tchotchke” or “swag” or “give away.” I had my own real BlackBerry at the time, so this exact-size toy was really quite intriguing. The keys were slightly raised. The colors were accurate (blue and silver). And it even had a message on its foam-rubber screen.
(more…)

Custom Printing: The Magic of Thermochromatic Inks

Tuesday, September 22nd, 2020

Purchased from … www.depositphotos.com

I was digging around in the cupboard a few days ago, readjusting the coffee mugs that were often stacked three cups high. My fiancee’s second favorite thrift-store item after clothes is coffee mugs, so I’m usually greeted by pithy statements about life when I open the dish cabinet door. (more…)

Custom Printing: Useful and Stylish Promotional Items

Tuesday, April 5th, 2016

I’m a sucker for free promotional items. I understand how they work. I know they keep the brand in front of me as I use the items on a daily basis. But, guess what? They’re useful and they look good. So I still like them. (more…)

Custom Printing: Printed Wristband Is “All the Rage”

Monday, September 29th, 2014

I used to make fun of silicone wrist bands. I don’t know why. Maybe I thought they were a fad. But when I was given one recently I became a convert.

These little promotional pieces are an excellent value, cheap to produce, and sought after with almost religious fervor. (more…)

Custom Printing: What Is “Transpromo” Printing?

Wednesday, November 6th, 2013

I’ve been getting mobile phone invoices for several years now, and I’m noticing an increasing sophistication in what would now be generally termed this “Transpromo” or “Transpromotional” printing material. (more…)

Business Printing: Thoughts on Logo Use and Branding

Tuesday, February 19th, 2013

Many years ago when I was an art director, the firm I worked for commissioned a logo redesign by an outside designer. Then, to create a corporate identity using the logo design, my company brought the job in-house. (more…)

Promotional Products: A Mixed Bag, but Revenue Is Trending Upward

Sunday, December 2nd, 2012

I read an interesting article today on the PM (Promo Marketing) website referencing IBISWorld’s market survey on promotional products. The good news is that revenue is increasing. (more…)

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