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Printing Industry Exchange ( is pleased to have Steven Waxman writing and managing the Printing Industry Blog. As a printing consultant, Steven teaches corporations how to save money buying printing, brokers printing services, and teaches prepress techniques. Steven has been in the printing industry for thirty-three years working as a writer, editor, print buyer, photographer, graphic designer, art director, and production manager.

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The Printing Industry Exchange (PIE) staff are experienced individuals within the printing industry that are dedicated to helping and maintaining a high standard of ethics in this business. We are a privately owned company with principals in the business having a combined total of 103 years experience in the printing industry.

PIE's staff is here to help the print buyer find competitive pricing and the right printer to do their job, and also to help the printing companies increase their revenues by providing numerous leads they can quote on and potentially get new business.

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Archive for January, 2016

Book Printing: An E-book vs. Print Book Update

Thursday, January 28th, 2016

I just read an interesting article on the future of print books and eBooks. It is called, “Is it the end of the road for eBooks?” (Rajiv Makhni, Hindustan Times, October 03, 2015). (more…)

Custom Printing: Yes, It’s Cool; But Is It Readable?

Friday, January 22nd, 2016

My fiancee and I were at an open air mall the other day. I can’t remember why, but I do remember that she commented on a sign for an all-night, store-front medical building. It was unreadable, she said. (more…)

Book Printing: Digital Yearbooks Are in Vogue

Sunday, January 17th, 2016

In a world that is increasingly digital, it’s comforting to see that some things will still live on: say, printed photos, for instance.

I just read an article about a commercial printing firm (a printing broker, actually) that specializes in photo books and that has just expanded into digital yearbooks. It’s called Picaboo, and I just read about it in an article by John Lippman entitled “Picaboo, I See a New … Yearbook.” (Valley News, September 20, 2015). This Redwood City, California, vendor, as quoted in the article, notes: (more…)

Custom Printing: What Is an Infographic?

Tuesday, January 12th, 2016

They say a picture is worth a thousand words, and based on my research, I think that’s because the brain can process images more quickly than text. Images, the brain processes all at once, while text enters awareness in a linear fashion. (more…)

Book Printing: Short-run/Quick-turn Options

Sunday, January 3rd, 2016

As a printing broker, I’ve been providing book printing services for one particular client for about a decade. I’ve always taken the print book to the same shop because this printer has done such a good job for such a reasonable price. (Although periodically I have gotten multiple bids to prove this to my client.) (more…)


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