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Printing Industry Exchange (printindustry.com) is pleased to have Steven Waxman writing and managing the Printing Industry Blog. As a printing consultant, Steven teaches corporations how to save money buying printing, brokers printing services, and teaches prepress techniques. Steven has been in the printing industry for thirty-three years working as a writer, editor, print buyer, photographer, graphic designer, art director, and production manager.

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The Printing Industry Exchange (PIE) staff are experienced individuals within the printing industry that are dedicated to helping and maintaining a high standard of ethics in this business. We are a privately owned company with principals in the business having a combined total of 103 years experience in the printing industry.

PIE's staff is here to help the print buyer find competitive pricing and the right printer to do their job, and also to help the printing companies increase their revenues by providing numerous leads they can quote on and potentially get new business.

This is a free service to the print buyer. All you do is find the appropriate bid request form, fill it out, and it is emailed out to the printing companies who do that type of printing work. The printers best qualified to do your job, will email you pricing and if you decide to print your job through one of these print vendors, you contact them directly.

We have kept the PIE system simple -- we get a monthly fee from the commercial printers who belong to our service. Once the bid request is submitted, all interactions are between the print buyers and the printers.

We are here to help, you can contact us by email at info@printindustry.com.

Blog Articles for PrintIndustry.com

Archive for the ‘Proofing’ Category

Custom Printing: Choosing an InSite Digital Proofing Workflow

Monday, November 22nd, 2021

Photo purchased from … www.depositphotos.com

Back in the 1990s when I was an art director, I actually sent our print books to press as pasted-up “mechanicals.” From these, the printers would make negatives and from these blueline proofs. Finally they would “burn” plates from the same negatives used for the bluelines. Late in the ‘90s I had switched to submitting artwork as digital files rather than as mechanicals, and the printers had begun to expose and process custom printing plates without the interim step of creating negatives. (more…)

Commercial Printing: Problems, Problems, Problems

Thursday, January 7th, 2021

Photo purchased from … www.depositphotos.com

When It Rains, It Pours

A little while ago I wrote a blog post about a client’s problemmatic proof of a floor sample presentation binder. My client’s situation showed just how important an accurate proof is, as a preview of what you can expect when the final job arrives. In short, my client had submitted final art files she thought matched the blue in her client’s logo, but the hard-copy proof came out a muddy (4-color) black. Because she had been explicit in her written instructions, and because she had described (and demonstrated) what she wanted in a short video, the printer fixed the files and sent out a second proof. He charged my client nothing. (more…)

Custom Printing: Always, Always Proof Early and Often

Wednesday, December 30th, 2020


Photo purchased from … www.depositphotos.com

My Own War Story About Proofing

About thirty years ago, as I was developing as a graphic designer and taking risks visually, I chose two colors for a print book cover design: a purple and a light green. (more…)

Commercial Printing: What You Can and Can’t Proof?

Tuesday, July 15th, 2014

In this day and age, one would expect to be able to accurately proof anything and everything. You can get an inkjet proof of a banner (perhaps in a smaller size than the final product), and it will be color faithful. You can request digital bluelines of a book that will be offset printed. In fact, you can even get a single copy of a digitally printed book (cover and text) that will be exactly the same as the final copies your printer will deliver. (more…)

Commercial Printing: Proofing Options

Wednesday, June 12th, 2013

Here are some options from which you may choose when proofing anything from a print book to a brochure. Some are more expensive, some less, but in all cases it’s wise to first decide what you are trying to see on the proof and then think about price. (more…)

Custom Printing: Sappi Addresses Color Management

Monday, May 28th, 2012

After reviewing The Sappi Standard #5, I checked out the Sappi website and found another booklet entitled The Sappi Standard #2, Managing Color. I thought this would contain useful information, so I ordered the print book, and I wanted to share it with you. (more…)

Custom Printing Options for Creating and Proofing PDFs

Sunday, March 11th, 2012

We are inundated with PDFs today. Almost every application you own can create a Portable Document Format file, from OpenOffice to Microsoft Word to Adobe Acrobat. But if you are a graphic designer, how do you know that the PDF you are creating for your commercial printer is appropriate for the target offset or digital printing technology? How do you know your job won’t go horribly wrong? (more…)

Commercial Printers: The Right Proof at the Right Time

Monday, February 27th, 2012

There are a lot of proofing options. Clearly. You have inkjet, laser, press proofs, and on-screen soft proofs. Which do you use and when? (more…)

Printing Companies: Limits of Digital Color Proofing

Thursday, February 23rd, 2012

A close friend emailed me a commercial printing blog comment asking whether any proofing device could really match ink colors on press. Not just close, but dead-on. (more…)

Print Buyers: Anticipate Production Problems to Avoid Them in Printing Process

Sunday, February 19th, 2012

They say that timing is everything, and in print buying this is especially true. It is essential to think ahead and plan for all contingencies. Here are two diverse case studies to illustrate my point. (more…)

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