January 17th, 2016
Posted in Book Printing | 6 Comments »
In a world that is increasingly digital, it’s comforting to see that some things will still live on: say, printed photos, for instance.
I just read an article about a commercial printing firm (a printing broker, actually) that specializes in photo books and that has just expanded into digital yearbooks. It’s called Picaboo, and I just read about it in an article by John Lippman entitled “Picaboo, I See a New … Yearbook.” (Valley News, September 20, 2015). This Redwood City, California, vendor, as quoted in the article, notes: Read the rest of this entry »
Posted in Book Printing | 6 Comments »
January 12th, 2016
Posted in Printing | 2 Comments »
They say a picture is worth a thousand words, and based on my research, I think that’s because the brain can process images more quickly than text. Images, the brain processes all at once, while text enters awareness in a linear fashion. Read the rest of this entry »
Posted in Printing | 2 Comments »
January 3rd, 2016
Posted in Book Printing, Digital Printing | Comments Off on Book Printing: Short-run/Quick-turn Options
As a printing broker, I’ve been providing book printing services for one particular client for about a decade. I’ve always taken the print book to the same shop because this printer has done such a good job for such a reasonable price. (Although periodically I have gotten multiple bids to prove this to my client.) Read the rest of this entry »
Posted in Book Printing, Digital Printing | Comments Off on Book Printing: Short-run/Quick-turn Options
December 27th, 2015
Posted in Digital Printing | 2 Comments »
Although I myself don’t drink beer, if I did I’d probably want to check out Bud Light due to their cool, variable-data advertising campaign. Read the rest of this entry »
Posted in Digital Printing | 2 Comments »
December 22nd, 2015
Posted in Book Printing | Comments Off on Book Printing: Signatures Don’t Always Have to Be Four or Eight Pages
I just learned something revolutionary today. You don’t always have to make your signatures four or eight pages when you’re producing a print book. Read the rest of this entry »
Posted in Book Printing | Comments Off on Book Printing: Signatures Don’t Always Have to Be Four or Eight Pages
December 14th, 2015
Posted in Brochure Printing | 4 Comments »
I’ve always been interested in the stock market. It seems that when you identify a successful company, not only the financials and stock price but even the building design and marketing collateral scream quality. I include both Chipotle and Whole Foods Market in this category, probably because they’re local and I eat there. To me they are real, not just numbers on a computer screen. Read the rest of this entry »
Posted in Brochure Printing | 4 Comments »
December 7th, 2015
Posted in Pocket Folder Printing | Comments Off on Custom Pocket Folders: Options for an Interior Brochure
I have never been one to take “no” for an answer. Regarding a recent print brokering job of a custom pocket folder containing a brochure insert, I thought it would be economical to print a long run of the pocket folder and short, digital runs of the interior brochure to allow for easy content updates. Read the rest of this entry »
Posted in Pocket Folder Printing | Comments Off on Custom Pocket Folders: Options for an Interior Brochure
December 2nd, 2015
Posted in Large-Format Printing | Comments Off on Custom Printing: “One-Sheet” Movie Posters
I was overjoyed to receive a phone call from a reader yesterday. My fiancee and I were driving to our art therapy class with our autistic students when my cell phone rang. Read the rest of this entry »
Posted in Large-Format Printing | Comments Off on Custom Printing: “One-Sheet” Movie Posters
November 29th, 2015
Posted in Embossing | Comments Off on Commercial Printing: A Debossing and Embossing Primer
Both debossing and embossing bring an added dimension to offset commercial printing—literally—because they add depth to what otherwise is a flat piece of paper. This alone can give your design piece a most tactile quality, as well as a visual boost. Read the rest of this entry »
Posted in Embossing | Comments Off on Commercial Printing: A Debossing and Embossing Primer
November 24th, 2015
Posted in Book Printing | 4 Comments »
A dear friend of mine from college designs print books. She used to be an editor. Now she both edits and designs textbooks and annual reports for government organizations and NGOs (non-government organizations). She’s a great designer, self-taught, so sometimes she will run a book design past me asking for advice. Read the rest of this entry »
Posted in Book Printing | 4 Comments »