May 12th, 2022
Posted in Design | Comments Off on Book Printing: An Approach to Book Page-Spread Design
Photo purchased from … www.depositphotos.com
My first job straight out of college, back in 1980, was editor-in-chief of a small community newspaper. I made almost no money, but that was ok because it was great fun and a tremendous learning experience. I even sold ads, laid out the paper, and delivered 50,000 copies of the tabloid every two weeks. Read the rest of this entry »
Posted in Design | Comments Off on Book Printing: An Approach to Book Page-Spread Design
May 9th, 2022
Posted in Printing | Comments Off on Top Points to Consider Before Picking a Printing Company
When you need printing services, it’s vital that you choose the right company. There are many factors to consider, such as price and quality of printing.
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Posted in Printing | Comments Off on Top Points to Consider Before Picking a Printing Company
May 8th, 2022
Posted in Digital Printing | Comments Off on Custom Printing: Printing Directly on Kraft Paper Tubes
Photo purchased from … www.depositphotos.com
A client of mine came to me this week with a question, “Can you print directly on kraft paper tubes?” She is the senior VP of design at a firm that makes, packages, and sells lip balm. She didn’t want to print and affix labels to the cardboard tubes. Read the rest of this entry »
Posted in Digital Printing | Comments Off on Custom Printing: Printing Directly on Kraft Paper Tubes
May 2nd, 2022
Posted in Printing | Comments Off on Establish a Market Presence Through Online Prints
Not many businesses on the planet can survive without online document printing services, especially now that digital marketing has become so important. Digital marketing knowledge is necessary for brands to grow and avoid getting lost among other brands. Marketing also creates a need for digital prints in today’s world. One way to establish a strong presence in any market is to use unique designs and prints on corporate business cards. Read the rest of this entry »
Posted in Printing | Comments Off on Establish a Market Presence Through Online Prints
May 2nd, 2022
Posted in Brochure Printing | Comments Off on Tips For Finding The Best Brochure Printing Company
We all know that firms employ various techniques to market their enterprises, and brochures are one of the most effective. You can use them to enlighten potential clients about your products and services. Read the rest of this entry »
Posted in Brochure Printing | Comments Off on Tips For Finding The Best Brochure Printing Company
April 29th, 2022
Posted in PrintBuying | 2 Comments »
Photo purchased from … www.depositphotos.com
A client of mine recently asked for pricing for her fashion color swatch books: 90 copies vs. 100 copies vs. 115 copies vs. 232 copies. This was to get ballpark pricing. (Her prior run had been 232 copies, so this was the benchmark to which she would compare the other prices.) She planned to open the ordering process to her 4,000 online prospective sales clients and then place the final order through the printer. Read the rest of this entry »
Posted in PrintBuying | 2 Comments »
April 19th, 2022
Posted in Color Theory | Comments Off on Custom Printing: Diagnosing a Color Consistency Problem
Photo purchased from … www.depositphotos.com
A print consulting client of mine came to me this week with a problem. She had deigned an e-book cover and a poster (for a PowerPoint presentation) for one of her clients, and the background color of the image (shared by both) looked different on her monitor (light blue vs. a rose-tinted blue). So she came to me for help in resolving the issue. Read the rest of this entry »
Posted in Color Theory | Comments Off on Custom Printing: Diagnosing a Color Consistency Problem
April 4th, 2022
Posted in Paper and finishing | 2 Comments »
Photo purchased from … www.depositphotos.com
At the present moment the state of the economy in general and the supply chain delays in particular are driving up prices. More specifically, for printers and print buyers this is reflected in higher paper prices. However, depending on how you approach your design work and your print purchasing, you may be able to contain these costs. Read the rest of this entry »
Posted in Paper and finishing | 2 Comments »
April 1st, 2022
Posted in Magazine Printing | Comments Off on Tips to Choose Magazine Printers
When it comes to magazine printing, you can probably ignore most printing companies since they do not have the requisite expertise or tools to print quality magazines. There are several considerations to make when looking for the best magazine printing company. You need to find a printer who will bring your magazine to life. Do your research and find the right printers to compare quality issues. Below are some tips to help you select a printer. Read the rest of this entry »
Posted in Magazine Printing | Comments Off on Tips to Choose Magazine Printers
April 1st, 2022
Posted in Book Printing | Comments Off on Factors to Consider While Choosing Book Printing Services
Despite the ease and comfort of e-book readers, book lovers still prefer reading physical books. A survey by Voxburner found that 62% of people between the ages of 16 to 24 years preferred print books over e-books. The statistics show the power of print books as even the current generation that is swimming in selfies and mobile screens still indulge in printed copies instead of e-books. There is an emotional connection between readers and the spine of the book. Authors cannot afford to pass up that emotional connection, and therefore utilizing print medium, even in small quantities, can increase your readership. Read the rest of this entry »
Posted in Book Printing | Comments Off on Factors to Consider While Choosing Book Printing Services