Printing Companies
  1. About Printing Industry
  2. Printing Services
  3. Print Buyers
  4. Printing Resources
  5. Classified Ads
  6. Printing Glossary
  7. Printing Newsletters
  8. Contact Print Industry
Who We Are

Printing Industry Exchange (printindustry.com) is pleased to have Steven Waxman writing and managing the Printing Industry Blog. As a printing consultant, Steven teaches corporations how to save money buying printing, brokers printing services, and teaches prepress techniques. Steven has been in the printing industry for thirty-three years working as a writer, editor, print buyer, photographer, graphic designer, art director, and production manager.

Need a Printing Quote from multiple printers? click here.

Are you a Printing Company interested in joining our service? click here.

The Printing Industry Exchange (PIE) staff are experienced individuals within the printing industry that are dedicated to helping and maintaining a high standard of ethics in this business. We are a privately owned company with principals in the business having a combined total of 103 years experience in the printing industry.

PIE's staff is here to help the print buyer find competitive pricing and the right printer to do their job, and also to help the printing companies increase their revenues by providing numerous leads they can quote on and potentially get new business.

This is a free service to the print buyer. All you do is find the appropriate bid request form, fill it out, and it is emailed out to the printing companies who do that type of printing work. The printers best qualified to do your job, will email you pricing and if you decide to print your job through one of these print vendors, you contact them directly.

We have kept the PIE system simple -- we get a monthly fee from the commercial printers who belong to our service. Once the bid request is submitted, all interactions are between the print buyers and the printers.

We are here to help, you can contact us by email at info@printindustry.com.

Custom Printing: 3 Options for Booklet Cover Paper

I wrote a blog a few weeks ago about a print brokering client who wanted 1,000 sets of book covers to GBC bind or plastic coil bind herself. The covers are for a convention handbook. They are diecut, and my client’s logo will be embossed into the printing stock. Interestingly enough, there will be no offset printing involved, unlike most of my other jobs.

As per my client’s request, I sent the custom printing supplier a PMS number to match my client’s corporate color. My client wanted a press sheet of a particular hue with a rough texture. My printer suggested 80# Via Feltmark Periwinkle cover and sent unprinted paper samples to my client.

My Client’s Reaction

Although my client liked the color and paper texture, the 80# cover stock was too thin. So I went back to the printer for more ideas. I could understand my client’s reticence, but unfortunately the stock did not come in a thicker weight.

The custom printing vendor suggested duplexing a press sheet. To match the color and texture of the paper my client liked, the printer suggested 80# Classic Laid Denim Cover (2 sheets glued together to make 160# cover stock). Unfortunately, this would be expensive (approximately $1,800.00, in contrast to the initial bid of approximately $800 to produce the job on 80# Via Feltmark Periwinkle cover).

This was the case for two reasons:

  1. The printer would need to buy a minimum paper order of two cartons.
  2. The printer would need to laminate the press sheets together to create the duplex stock.

A Third Option

As an alternative, the commercial printing vendor suggested buying a thick felt white press sheet and painting the sheet (covering the press sheet completely) with ink to match the PMS color. This would cost much less, since it would not require a minimum order of a premium press sheet and since it would not require gluing the sheets together.

That said, my only concern was that the interior white of the paper might be visible where the rectangle had been diecut out of the press sheet (i.e., you can’t print the inside of a custom printing press sheet).

The printer confirmed that this would be true. However, he did say that the white interior of the painted press sheet would be consistent in thickness. Therefore, with the PMS color my client had selected being visible on the front and back of the diecut sheet, the white paper interior where the die had cut the paper would appear like a dual-colored mat in a framed fine art print. It could look quite attractive.

What We Can Learn from This Case Study

Here are some things to ponder:

  1. A complex job will always take longer than you might expect. Fortunately, my client started early and involved me (and I involved the custom printing supplier) at the onset of the project. In spite of that, the 10 working days my printer will need to have the dies made and diecut and emboss the project will still make the schedule tight.
  2. Any job that involves outside vendors (subcontracting) will take longer than you might expect. In my client’s case, the cutting and embossing dies will need to be made by a separate vendor.
  3. There’s usually more than one way to do something in the field of commercial printing. My client could choose an 80# cover stock. Or (since that particular cover stock is too thin, and since it does not come in 100# or 130# cover thickness), she could have the printer duplex the sheet. Or (since that option would be quite expensive), she can have the printer “paint the sheet.” When you approach your printer, it’s usually better to describe the outcome you want and let the printer suggest ways to achieve your goals. That said, it also helps if you can be flexible.
  4. Duplexing can be an intriguing option. You don’t always need to laminate two pieces of the same stock together. You might choose one color for the front and another color for the reverse of the press sheet to make your custom printing job really stand out.
  5. Unusual commercial printing stocks may involve special orders, which usually involve minimums. This can get expensive. It’s best to ask your printer to suggest options, such as matching a particular PMS color rather than specifying one particular brand of paper.

Comments are closed.

Archives

Recent Posts

Categories


Read and subscribe to our newsletter!


Printing Services include all print categories listed below & more!
4-color Catalogs
Affordable Brochures: Pricing
Affordable Flyers
Book Binding Types and Printing Services
Book Print Services
Booklet, Catalog, Window Envelopes
Brochures: Promotional, Marketing
Bumper Stickers
Business Cards
Business Stationery and Envelopes
Catalog Printers
Cheap Brochures
Color, B&W Catalogs
Color Brochure Printers
Color Postcards
Commercial Book Printers
Commercial Catalog Printing
Custom Decals
Custom Labels
Custom Posters Printers
Custom Stickers, Product Labels
Custom T-shirt Prices
Decals, Labels, Stickers: Vinyl, Clear
Digital, On-Demand Books Prices
Digital Poster, Large Format Prints
Discount Brochures, Flyers Vendors
Envelope Printers, Manufacturers
Label, Sticker, Decal Companies
Letterhead, Stationary, Stationery
Magazine Publication Quotes
Monthly Newsletter Pricing
Newsletter, Flyer Printers
Newspaper Printing, Tabloid Printers
Online Book Price Quotes
Paperback Book Printers
Postcard Printers
Post Card Mailing Service
Postcards, Rackcards
Postcard Printers & Mailing Services
Post Card Direct Mail Service
Poster, Large Format Projects
Posters (Maps, Events, Conferences)
Print Custom TShirts
Screen Print Cards, Shirts
Shortrun Book Printers
Tabloid, Newsprint, Newspapers
T-shirts: Custom Printed Shirts
Tshirt Screen Printers
Printing Industry Exchange, LLC, P.O. Box 394, Bluffton, SC 29910
©2019 Printing Industry Exchange, LLC - All rights reserved