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Printing Industry Exchange (printindustry.com) is pleased to have Steven Waxman writing and managing the Printing Industry Blog. As a printing consultant, Steven teaches corporations how to save money buying printing, brokers printing services, and teaches prepress techniques. Steven has been in the printing industry for thirty-three years working as a writer, editor, print buyer, photographer, graphic designer, art director, and production manager.

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The Printing Industry Exchange (PIE) staff are experienced individuals within the printing industry that are dedicated to helping and maintaining a high standard of ethics in this business. We are a privately owned company with principals in the business having a combined total of 103 years experience in the printing industry.

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Blog Articles for PrintIndustry.com

Archive for the ‘Digital Printing’ Category

Custom Printing: Press Release Reflects New Digital Trends

Monday, March 4th, 2019

Sometimes you can actually learn a lot from a press release. It’s a bit like reading the tea leaves to divine the future.

A close friend and colleague recently sent me a press release about the Hunkeler Innovationdays 2019 printing and finishing trade show coming up in Lucerne, Switzerland (entitled “Hunkeler Innovationdays to Showcase the Next Generation of High Performance Digital Printing and Finishing,” by Hunkeler). If you know how to read between the lines, you can get a lot of information about custom printing from this simple, approximately 250-word press release. (more…)

Custom Printing: Direct Digital Printing on Bottles

Sunday, November 4th, 2018

I was reading the trade journals online this week, keeping abreast of trends in commercial printing, and I came upon an article written by Pat Reynolds in Packaging World (www.packworld.com) entitled “Direct Digital Printing on Rigid Containers.” It was published on 4/3/18.

I know this sounds somewhat dry as a subject, but as I read the article, I saw the implications for packaging, marketing, and digital commercial printing in general. Plus, it was interesting to see just how printing can be done on a bottle without using a label. So I did further research. (more…)

Commercial Printing: Inkjet Printing for Interior Design

Tuesday, August 21st, 2018

I found a most interesting article on www.inkworldmagazine.com on 7/18. I had been reading articles on the growth of inkjet printing as a tool for interior design, and I was aware that, like package design, corrugated board printing, fabric decoration, and large format printing, the use of inkjet technology in building interiors has been a growth industry within the overall commercial printing universe. (more…)

Commercial Printing: Ricoh’s Advances in Inkjet Printing

Thursday, July 5th, 2018

I received a press release from a colleague and friend this week about new developments at Ricoh in production-level digital inkjet printing. I found this intriguing. It doesn’t feel like it was that long ago that an inkjet printer sat on my desk and printed somewhat muddy colors on uncoated laser paper. The product was good enough for a color mock up. It would help me visualize the final printed results of a job if I used a little imagination. I didn’t need, or expect, much more. (more…)

Custom Printing: Entrepreneurial Digital Printing

Wednesday, May 2nd, 2018

As a commercial printing broker, I look for trends. I’m always studying. Always observing all things related to custom printing. And over the last several years I’ve been noticing that the majority of my clients have been entrepreneurs. I think that’s rather exciting. (more…)

Custom Printing: New Digital Print Technology from Kodak

Monday, March 19th, 2018

I was excited to see the new digital printing technology from Kodak, the NEXFINITY platform, referenced recently in the printing trade journals. I have been a devotee of Kodak’s competition, the HP Indigo, for years due to what I perceive as its superior color fidelity. However, I can’t help but believe that strong competition in the realm of digital printing technology will “raise all boats.” The new printing platform that Kodak has crafted will benefit all digital print buyers by encouraging the constant improvement of digital print technology in the marketplace. (more…)

Book Printing: Digital Book Printing at Lightning Speed

Tuesday, December 26th, 2017

A print brokering client of mine called me up early last week and asked whether I could provide a direct reprint of her prior year’s government textbook, 350 copies, 6” x 9”, 272 pages, perfect bound, delivered to Florida from Virginia in a week’s time. There was to be a meeting in a convention center on a university campus, and my client’s boss wanted the participants to have copies of the print book. Due to an inventory miscount, my client’s warehouse had run out of copies of the book before the next issue had been printed. (more…)

Custom Printing: An Approach to New Print Jobs

Tuesday, October 10th, 2017

Out of the blue today a client I hadn’t heard from in over a year emailed me. She had a custom printing project and wanted my help. (more…)

Book Printing: Color Shift Problems in the Book Proofs

Monday, August 28th, 2017

Sometimes things go horribly wrong. I think there’s nothing worse than “hearing” the exasperation of a loyal client in her email, knowing that a multi-year working relationship is on the line. (more…)

Commercial Printing: “On-Shoring” Color Printing

Friday, July 7th, 2017

I am currently working with a print brokering client who produces a number of East Coast beach resort advertising print books, which are manufactured in China because it’s unbelievably cheap. However, she has to deal with a longer lead time, which cuts off her ad sales earlier than she might like. In addition, her print book production schedule falls during Chinese New Year, so book production slows down during this time. Also, there is always the potential for dock strikes, necessitating the rerouting of her books to another port for entry into the United States. Also, if something goes wrong, well, China is far away. So my client pays a lot for the discounted book printing prices. (more…)

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